Who Blew Up Award:
Migos
Rich Homie Quan
Schoolboy Q
YG
Young Thug
Iggy. What's next? Oh am I supposed to elaborate? Is there any elaborating needed for this particular category? Not really. Not only did Iggy's lead single "Fancy" get certified double platinum by the RIAA, but she BROKE BILLBOARD RECORDS as the first artist since The Beatles (yes, those Beatles) to have their first two Billboard entries hit number 1 and number 2 simultaneously. Did anyone else on that list even have a number 1? Doesn't matter, moving on!
Hustler Of The Year Award:
Drake
Jay Z
Rick Ross
T.I.
What exactly are the details on this award? How does one become the "Hustler of The Year"? I suppose only a hustler would know. This award strikes me as odd, but noticing the common denominator in this list would be that most of them have become successful entrepreneurs. Not saying that I can detail piece by piece what Rick Ross and T.I. have done so importantly entrepreneur-wise this year, but in my opinion this one comes down to Dre and Jay. And Dre wins of course, I mean come on, 3 billy for selling a headphone line? Does it get more "Hustler" than that?
Best Collab, Duo, or Group:
Future ft. Pharrell, Pusha T and Casino - Move That Dope
Jay Z ft. Justin Timberlake - Holy Grail
Schoolboy Q ft. BJ The Chicago Kid - Studio
YG ft. Young Jeezy and Rich Homie Quan - My Hitta
This one might be a bit closer than some other categories. Being the Stan that I hate to admit I am, I'd like to see Em take this one home, and Rihanna is huge everywhere, but I certainly could see either Jay Z or Schoolboy Q win this one as well. That Studio jam had me bumping it since the video came out, and I didn't even listen to much of Oxymoron. Same goes for the Jay and Justin song; didn't listen to much of the album, but the song bumps. Props to the producers on both of those cuts, but if I’m picking a winner in this category, I’ll go with Schoolboy Q and the Chicago Kid.
Best Live Performer:
Jay Z
Kanye West
Kendrick Lamar
T.I.
T.I. being on this list confuses me... I mean I can't knock the guy, nor can I compliment him, but the other four performers on the list I have seen (or could see) people vouching for. Drake has been the people's pick for some odd years now, Jay Z is Jay Z, and Kendrick Lamar is Kendrick Lamar, and Kanye creates an aura around his performances that can't be matched by anyone. Now the arguments that Jay and Kendrick are themselves might not be the best points, but there are MANY people who would do unspeakable things to see Kendrick (including myself) as well as a legend like Jay Z (who knows how much longer he has left?). But my pick has to go to Kanye on this one, simply because the mere pictures I've seen of his performances (creepy metal masks, bringing a faux "Jesus" on stage, many people say its like Kanye is looking in a mirror, hilarious right?) are unlike anything you could see anywhere else.
Lyricist Of The Year:
J. Cole
Jay Z
Kendrick Lamar
Nicki Minaj
This category is one of my favorites I'll admit. While I do like a good club banger I can party or bob my head to, the other half of it to me is lyrical capabilities. I enjoy sitting back and listening to some of the crazy metaphors Eminem can put together, as well as Kendrick's lyrical capabilities and Cole's great punch lines. I really couldn't tell you why Drake is on this list, he makes great music that people party to and vibe to even by themselves, but there's no way he matches up lyrically with Em, Kendrick, Cole, or even Nicki for that matter. My pick here is obviously Em, but if he doesn't get it (for some VERY odd reason) I see Kendrick taking this one home again.
Producer Of The Year:
Drumma Boy
Hit-Boy
Mike WiLL Made It
Pharrell
Timbaland
Interesting list here. Every one of these producers had at least one (probably more) smash hit that you couldn't go a day without hearing on the radio. My personal favorite was Hit-Boy's masterful production on Drake's "Trophies" banger that came out at the very end of 2013. It seems that Pharrell and Timbaland are always in the running for best producer of the year, but as much as I hate to do it I have to go with Mustard winning this one. Too many hits. Jeezy's "R.I.P", B.o.B's "Headband", Ty Dolla Sign's "Paranoid", YG and Drake's "Who Do You Love?", and that's not even scratching the surface.
Album Of The Year:
Eminem - Marshall Mathers LP 2
Rick Ross - Mastermind
Future - Honest
Schoolboy Q - Oxymoron
Yo Gotti - I Am
In terms of sales, this list isn't the most impressive. Only two of these albums have gone at least platinum, (Nothing Was The Same doing so for Drake and Shady's Marshall Mathers LP 2 has gone double platinum) but all of these albums are critically acclaimed obviously (or else they probably wouldn't be in this conversation). Although in the past 10 years or so, album sales haven't really been the greatest for any hip hop artist other than Eminem, Drake, Kendrick or Nicki. In fact, they are the only hip hop artists to receive a platinum plaque for their efforts in quite a few years (I thought I read at least 10 somewhere, I don't remember at the moment). But regardless of sales, I don't see anybody but Eminem or Drake taking this one home. The years both of them had were incomparable to anyone else.
I'll stop with the predictions right about there, although there are many more awards and nominations to get to, the ones I listed just seemed the most important (to me, at least). Check out the rest of the awards that will be given and their nominees below.
Best Hip Hop Video:
Future ft. Pharrell Pusha T & Casino - Move That Dope
Iggy Azalea ft. Charli XCX - Fancy
J. Cole ft. TLC - Crooked Smile
Nicki Minaj - Pills N Potions
Wiz Khalifa - We Dem Boyz
Made You Look Award (Best Hip Hop Style):
Jay Z
Kanye West
Nicki Minaj
Young Thug
Best Hip Hop Online Site:
Complex.com
HotNewHipHop.com
NecoleBitchie.com
RapRadar.com
WorldStarHipHop.com
Best Club Banger:
K Camp ft. Lil Boosie, YG & Too Short - Cut Her Off (Remix) (Prod. by Will-A-Fool)
Migos - Fight Night (Prod. by Stack Boy Twaun)
Wiz Khalifa - We Dem Boyz (Prod. by Detail)
YG ft. Jeezy & Rich Homie Quan - My Hitta (Prod. by DJ Mustard)
Young Thug - Stoner (Prod. by Dun Deal)
Video Director of The Year:
Chris Robinson
Director X
Dre Films
Hype Williams
DJ Of The Year:
DJ Envy
DJ Khaled
DJ Mustard
DJ Scream
Best Mixtape:
Fabolous - Soul Tape 3
Migos - No Label 2
Rich Homie Quan - I Promise I Will Never Stop Going In
Wiz Khalifa - 28 Grams
Best Featured Verse:
B.o.B - Up Down (Do This All Day) (T-Pain ft. B.o.B)
Drake - Who Do You Love (YG ft. Drake)
Kendrick Lamar - Control (Big Sean ft. Kendrick Lamar & Jay Electronica)
Pharrell - Move That Dope (Future ft. Pharrell, Pusha T & Casino)
Track Of The Year:
Move That Dope - Future ft. Pharrell, Pusha T & Casino
My Hitta - YG ft. Jeezy & Rich Homie Quan
Studio - Schoolboy Q ft. BJ The Chicago Kid
Worst Behavior - Drake
Impact Track:
Lecrae - Nothin
Lupe Fiasco - Mission
The Roots ft. Patty Cash - Never
Talib Kweli ft. Abby Dobson - State Of Grace
People's Champ Award:
Future - Move That Dope ft. Pharrell, Pusha T & Casino
Iggy Azalea - Fancy ft. Charli XCX
Wiz Khalifa - We Dem Boyz
YG - My Hitta (Remix) ft. Lil Wayne, Nicki Minaj, Meek Mill & Rich Homie Quan
I also remember reading that Murda Mook and Snoop D-O double G plan to bring battle rap to the show. What else could this possibly mean besides them taking the contestants from Total Slaughter and putting them in the cyphers? No confirmed details yet on who will be included, stay posted on those details, assuming they will be released as the date nears closer. The BET Hip Hop Awards are coming October 14th! Whose ready?
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